Holiday Marketing Plan Day 4 – Identify your target part 1

Today in Small Businessville we are going to discuss how to identify your target market and then how to look for ways to reach them. To do this we are going to need to break this step down over to days. Today you will review your client list and identify those trends you noted a few days ago. You are now going to match your clients to your new pricing structure. We need to take note of what was being spent so you can determine why your current customers buy from you. If you don’t have clients yet you will need to create an image in your mind of the type of person you will need to attract in order to sell what you have to offer. You are going to be reviewing a lot of material that you have created so lets get started.